Employers are looking for people with digital marketing skills to improve their company’s web presence and visibility. This is one of the tech skills in demand for obvious reasons: more site visits mean more conversions, customers, and revenue. If you’re data-minded, SEO/SEM may be a great fit, since the role involves constant testing, measuring, and experimenting to see what works and make changes based on observations/metrics/KPIs.
Digital marketing is another skill that can benefit you if you decide to start your own business in the future. You can leverage SEO skills to market yourself, find freelancing clients, start a tech/personal blog, and build a brand.
EMAIL MARKETING TRAINING
Introduction to Email Marketing
Email as Conversation
Creating the Email List
The Mailing List
Spam and Blacklists
Working with Email Service Providers (ESPs)
Creating Campaign for Email Marketing
Business for Email Marketing
Effective Landing Pages
Reporting and Analysis
QA and testing